We launched a new annual trend report that provides a detailed analysis of the viewing trends for Japanese esports tournament br
2024-02-05 16:18
The Japanese e-sports Tournament Broadcast Viewing Analysis Report is now available! Cumulative viewing time for e-sports tournament broadcasts increased by 15%, surpassing 95 million hours【PLAYDATA】
PlayBrain Inc. (headquarters located in Shinagawa Ward, Tokyo, hereafter referred to as PlayBrain) has started offering an in-depth annual report analyzing the 2023 viewing trends of domestic esports tournament broadcasts. This analysis, spanning from January 1 to December 31, 2023, utilizes data gathered through PlayBrain's esports broadcast data analysis service, “PLAYDATA.” The report sheds light on key trends within the esports industry, including fluctuations in audience sizes, popular game titles, and engagement with content. This detailed market analysis aims to present strategic insights for both individuals and companies active in the esports industry.
The “2023 Japan esports Tournament Broadcast Viewing Analysis Report” is now available for purchase on the website “FUTAROKU,” operated by PlayBrain. Click on the button below for access.
Click here to buy the report
For inquiries regarding this product, please contact us through this inquiry form.
Below are selected excerpts from slides featured in the 2023 Domestic esports Tournament Broadcast Viewing Analysis Report.
The “Concurrent Viewership Ranking” for esports tournament broadcasts saw tournaments for “VALORANT” taking the top positions. In particular, events featuring the performance of the Japanese representative team “ZETA DIVISION” at international competitions, and the finals with the participation of “FNATIC”, a highly popular team in Japan, were particularly highlighted. These events drew attention beyond the game genre fanbase and gathered support from a wide range of fans.
The proportion of total viewing time represented by mirror broadcasts has grown to 16%, with the total viewing time from mirror broadcasts alone experiencing a significant increase, jumping nearly four times from around 3.89 million hours in the previous year to approximately 15.28 million hours. This growth highlights the solidifying culture of “watch parties,” where fans enjoy esports tournaments alongside streamers, a trend that's now spreading across different gaming genres.
PLAYDATA aims to build the most up-to-date and comprehensive viewing database for the esports market in Japan. Our goal is to provide accurate and detailed knowledge and insights about the Japanese esports market to our clients and partners. Japan's esports market analyses tend to be overlooked or underestimated in global esports industry reports. PLAYDATA aims to fill this oversight, providing valuable assistance in recognizing the importance of Japan's contribution to the global esports landscape. We hope that the insights and information provided in this report will be beneficial for your business or endeavors.
PLAYDATA collects and holds viewership data from over 60,000 Japanese game-related broadcasting channels through its unique methods and extensive database. With PLAYDATA, you can obtain detailed PDF reports on specific esports tournaments and gain insights on into concurrent viewer trends throughout tournaments, as well as comparative analysis of viewership data for other esports tournaments broadcasted at the same time. PLAYDATA also offers the flexibility to produce reports customized to meet your specific needs.
We address data analysis challenges for esports tournaments and events, such as:
PlayBrain Inc. specializes in a range of esports services, including planning, branding, creative design, production, event management, product development, and marketing. Founded in 2016, our team is made up of professionals with varied experiences across the gaming, creative, and marketing sectors. Our mission is to elevate Japan to a prominent position within the international esports community.
PlayBrain's official website: https://playbrain.com
Esports tournament calendar “TAIYORO”: https://taiyoro.gg/
Esports tournament report analysis: https://www.playdata.gg
